Alf & Roe


I am my own muse

When Erinrose from Alf & Roe got in touch about an exciting collaborative project she was working on, I didn't even have to think twice about getting involved. Erinrose is the proprietor of Alf & Roe, a boutique vintage store based in Donaghmore, Co.Tyrone that specialise in one-off, carefully chosen, vintage apparel. Erinrose pulled together an amazing team of people for this shoot, from set designers to milliners, every aspect of the shoot had been considered. This was a single day shoot carried out across three different locations.


“Perhaps you were made for this moment, to walk through blazing fire and come forth as gold.”


“The sunrise, of course, doesn't care if we watch it or not. It will keep on being beautiful even if no one bothers to look at it.”


Stylist: Erinrose Arthurs

Clothing: Alf & Roe

Hair: Honeycomb Hair


Set Design: This Old Home

Models: Cleo Wears Clothes, Claire Barnes

Millinery: Lori Muldoon Millinery

Photography Assistant: Conan Quinn

Venues: Alf & Roe, Torrent Valley Laundrette, Tomneys Bar

Alf & Roe – The Frankest Expression

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